Client Story: How Jenni Transformed Her Leadership and Reclaimed Balance

From Plateau to Purposeful Leadership: A CEO’s Journey

The Client:

Jenni, a dynamic CEO and founder of three successful companies to date, reached out for coaching with a clear vision: scale her business, develop a more authentic leadership style, and find a healthier balance between her work and personal life.

Despite her many achievements, Jenni felt she had hit a plateau. She was driven, accomplished, and highly capable — yet found herself struggling with the constant pressure of leading her organisation while being present for her family and herself. She wanted to gain the clarity, confidence, and the tools needed to take her business and personal growth to the next level.

The Coaching Process:

Over the course of a tailored 6-month coaching programme, we worked in partnership to help Jenni reconnect with her intuitive wisdom and innate leadership potential. Our work was underpinned by evidence-based psychological tools and coaching psychology models, providing a strong foundation for sustainable change.

Together, we focused on:

·       Clarifying her leadership vision and values.

·       Identifying and addressing personal and professional barriers.

·       Developing psychological flexibility to manage stress and complexity.

·       Strengthening self-awareness and emotional regulation.

·       Rebuilding boundaries between work and home life.

A pivotal moment in Jenni’s journey was activating her core strength of courage. This inner resource became central to the bold, values-led decisions she made — including restructuring key leadership roles and implementing firm boundaries to better protect her time and energy.

The Results:

By aligning with her values, deepening her self-awareness, and taking courageous action, Jenni experienced a profound transformation in both her leadership and personal life:

·       She gained renewed clarity and confidence in her role as CEO.

·       She restructured her leadership team to support sustainable growth.

·       She created healthier work-life boundaries, leading to more presence and peace at home, at work and within herself.

·       She reported greater fulfilment, purpose, and focus in her day-to-day leadership.

In Jenni’s Words

Working with Anna Marie has been one of the most transformative experiences of my life, both professionally and personally. From the very first session, Anna Marie’s approach was thoughtful and tailored to my specific challenges. She has an uncanny ability to listen deeply, ask the right questions, and gently guide you toward your own realisations. Her background as a coaching psychologist really sets her apart—her understanding of human behaviour and emotions helped me tackle deep-seated mental blocks I didn’t even realise were holding me back.

Through her coaching, I was able to set clearer, more meaningful goals for my business, which led to real growth. My leadership style has also evolved—I now feel more confident delegating, trusting my team, and making high-stakes decisions. But beyond the professional development, Anna Marie also helped me find the elusive work-life balance I had been seeking. I now approach my personal life with the same intention and clarity I apply in my business, leading to healthier relationships and more fulfilling downtime.

Anna Marie’s blend of warmth, insight, and strategic thinking made every session invaluable. I walked away from our time together not just with a clearer vision for my future, but with the inner confidence to achieve it. If you're looking for a coach who will truly invest in your personal and professional growth, I cannot recommend Anna Marie highly enough”

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